Betway Remains Snooker UK Championship’s Title Sponsor Until 2017
Posted: February 8, 2016
Updated: June 5, 2017
The Snooker UK Championship will wear Betway’s name for 2 more years thanks to the recent agreement between the two parties.
Betway has agreed to be the main sponsor of the prestigious snooker tournament for the 2016 and 2017 editions as well. Hence, the name of this competition will remain Betway UK Championship in the upcoming 2 seasons as well. Betway was the event’s title sponsor in 2015 for the first time, but they seem to have made a good profit with this agreement. Barry Hearn, chairman at World Snooker said that Betway ’s brand had grown a lot due to sponsoring the UK Championship, which was followed by hundreds of millions of fans.
Being sponsor for famous clubs or people must be beneficial
Being sponsor for important people or famous clubs can boost the company’s economical state as being title or main sponsor is a great commercial for them and it is a great marketing strategy. That is why Betway not only sponsors the UK Championship, but the legendary Londoner football club West Ham United as well. You might as well want to check out which famous celebrities are being sponsored by well-known online casinos and sportsbooks.