William Hill Exits China but Still on Course for American Market

Operating out of safe and regulated jurisdiction where online gaming is actually allowed is always better for any online gambling company. Naturally, there are some ways to circumvent even the most draconian gaming regulations such as Chinese gambling laws, and still operate where gaming is prohibited. However, William Hill’s example shows that sticking to legal jurisdictions is much more appropriate.

William Hill is based in the Gibraltar and is one of the most recognized gambling service companies in the world. They have recently devices to abandon all their gaming operations, including online casinos, in China. This decision will also stretch to Hong Kong, Macau, and Taiwan. The reasons are simple: the company stated that the issues connected to business operations in the jurisdiction were “beyond our control.”

The operations have been suspended starting August 19, leaving members based in the named location without the ability to use their accounts in order to access William Hill’s online casino or online sportsbook in China.

Here’s what their official message contained: “Bettors will be able to check their accounts and withdraw any outstanding balance at any time, unless we notify you otherwise in the future, by logging in, selecting “My Account” and then “Withdraw” to request a return of their outstanding balance.”

Exiting China doesn’t mean William Hill will abandon their plans to conquer the soon-to-be-open American market. Will Hill US is hoping to become one of the major gaming companies in already opened markets of Nevada and Delaware.

In order to ensure things go smooth in the USA, William Hill has already partnered up with Bally Technologies a leading games supplier, which will bring the most popular online gambling content to Will Hill’s offerings.

Withdrawing from China may even turn out to be a good thing for William Hill, as the company will now be able to concentrate on the American business and secure a better standing on that market before the competition gets tough.