Unibet is the Official Sponsor of the Caribbean Premier League
Posted: June 1, 2015
Updated: October 6, 2017
As the betting partner of the Caribbean Premier League Unibet is preparing with new bet-types for the tournament between June 20-26.
The renowned mobile betting provider has signed an agreement with the Caribbean Premier League to become the official sponsor of the Twenty20 cricket tournament. The company was always supporting about the sport, but now they’ve reached a new level. Based on the deal, Unibet will be the betting partner of the CPL with exclusive offers during the competition.
Unibet scored another sponsorship with the St Lucia Zouks franchise. The team is the official representative of Saint Lucia in the CPL and it includes players like Kevin Pietersen, the South African-born English cricket star.
Innovative bet types for cricket
The Caribbean Premier League was established in 2013 by the West Indies Cricket Board, as the replacement for the Caribbean Twenty20. Nowadays this is the premier competition on the islands. The Twenty20 tournament is played between 6 official teams. It consists of two stages, a knockout and a group stage. Overall, all the teams play ten matches during the tournament. On the 2014 event the Barbados Tridents were the winners with 8 runs.
The manager of the UK internet casino, Phillip Manzi has expressed his excitement about the sponsorship. “We are passionate about cricket at Unibet, and as the biggest party in sport, the CPL perfectly matches our friendly, passionate and expert brand values,” Manzi said. He added that all cricket enthusiasts can look forward to “a variety of exciting and innovative bet types,” just like ball-by-ball betting.