SBTech Enters Mexican Market With Ganabet Deal

A new premium online and mobile casino is coming to the Mexican market.

Sportsbetting operator SBTech announced it has entered the Central American gambling market, after closing a partnership with land-based bookmaker Operadora General de Entretenimiento SA de CV, owner of the Ganabet website.

The company found the right partner and decided to take advantage of Mexican gambling laws, which award licenses to foreign investors and allow them to cater online gambling services to players outside the country.

Ganabet is getting a brand new turnkey platform out of the whole deal, including a HTML5-based mobile betting site, which will allow them to replace their legacy sport system. Apart from a fresh live betting platform, the new website will feature a casino and live games, as well as payment methods adapted to the Mexican market.

Premium online and mobile casino

According to SBTech, the mobile version will be compatible with all mobile devices. Players will have access to over 10,000 live events every month. Premium mobile casino software will also be available and users will have the possibility to track their transactions with localized payment methods.s

“SBTech has shown they are fully experienced and knowledgeable in their ability to help existing bookmakers take their offering to the next level, and their expertise will allow us to grow our business in the regulated Mexican markets as well as in other South American markets,” says Cris Matus, Ganabet’s operations manager.