2019 GRAMMY Winner Predictions and Betting Odds in the Main Categories

A fresh crop of musicians including Cardi B and H.E.R. dominate the latest GRAMMY winner predictions and betting odds. However, 2018 was a strong year for Lady Gaga and Kendrick Lamar too. The question is whether you should bet on or against the frontrunners in the big categories?  For bigger profit, you might consider betting on the GRAMMY underdogs this year.

The Grammy Awards are among the most anticipated award-season betting opportunities, besides the Oscars. That statement is especially true when it comes to the major categories, such as Album of the Year, or Song of the Year, and Best New Artist. Before our analysis, let’s see what is the formula for of a GRAMMY win.

Combine success with acclaim for a sure-fire GRAMMY win

What makes a strong GRAMMYs nomination? Most of the time, it is a combination of critical acclaim and chart success. We all know that the two don’t always go hand-in-hand. Sometimes and album outsells everything else, yet it’s panned by the critics. The opposite scenario is even more common. However, the magical formula of acclaim and chart-success will almost certainly guarantee a win, or at least a nomination. You can ask Adele.

Strong competition, tighter odds, bigger wins

The plot thickens when there are two strong nominees in one category. For that, Adele’s 2017 ‘Album of the Year’ win is the perfect example. The ‘Hello’ singer ended up breaking her GRAMMY into two pieces, to share it with Beyoncé. In fact, almost every year there are at least two nominees who are considered equals in the big categories. This is what makes award-show bets exciting. In such cases you should just go with your personal preference or feeling when making a bet.

61st Annual GRAMMY Awards

• When? On Feb 10; 5:00 PM (PST)
• Where? STAPLES Center, LA, U.S.
• List of nominees
• Betting available until Feb 8

‘Song of the Year’ to be snatched by Lady Gaga and Bradley Cooper

Most GRAMMY predictions seem to agree that the ‘Song of the Year’ award will go to ‘Shallow’ by Lady Gaga and Bradley Cooper. That sentiment is shared by the bookies too, as ‘Shallow’ has the best GRAMMY odds. After all, the second half of 2018 has brought Ms Gaga’s triumphant return to the limelight. The song is enjoying an exceptional run on the charts while being universally acclaimed. Therefore, the Song of the Year award seems to be on lock for the magical duo.

If there’s a song that can beat Shallow, it’s ‘This is America’ by Childish Gambino. It’s accompanying video went viral, which is a testament to its popularity. Yet, the same thing could be its downfall at the GRAMMY Awards. ‘This is America’ appears to be a video driven song. Meanwhile, this award show is about music only. Should that daunt you from betting on Childish Gambino’s output? Absolutely not! ‘This is America’ has a much stronger message than its competition, which could sway voters in its favour.

Kendrick Lamar and Cardi B have invaded the ‘Album of the Year’ GRAMMY winner odds

The GRAMMY’s biggest category is the ‘Album of the Year’. Think of it like the ‘Best Picture’ at the Oscars. This year, the ‘Album of the Year’ betting odds are very close. Online gambling sites in the EU identify three forntrunners, each for different but equally strong reasons. The bookies’ list is led Kendrick Lamar’s ‘Black Panther: The Album’.

As The Hollywood Reporter stated, this is the first soundtrack nod in the category since 2000. But, the novelty-effect is only one on the long list of reasons why you should place your GRAMMY bet on Kendrick Lamar’s effort. In addition, the album was praised by critics. Also, it was popular with the public, proven by the charts and streaming services. Last, but not least, ‘Black Panther: The Album’ seems to be this year’s GRAMMY-darling, scoring 8 nominations overall.

But there are two more rappers who remained dominant in 2018: Cardi B and Drake. ‘Invasion of Privacy’ by Cardi B has everything going for an ‘Album of the Year’ win. She’s beloved, her music is popular, and she has 5 nominations this year. There are no GRAMMY Awards without Drake. His album ‘Scorpion’ broke multiple chart- and streaming records and it produced 2 Top 10 singles: ‘In My Feelings’ and ‘God’s Plan’.

Dua Lipa leads the forecast but H.E.R. has the best 2019 GRAMMY odds for winning ‘Best New Artist’

Another tight category in 2019 – ‘Best New Artist’ – is currently run by H.E.R., the 21-year old R&B singer. However, she’s closely followed by Dua Lipa, who had immense chart-success with her single ‘New Rules’. If you go by mainstream popularity, you should bet on Dua Lipa to win ‘Best New Artist’ instead of the current frontrunner. As for earlier GRAMMY winner predictions, Dua Lipa was mentioned almost everywhere. When it comes to nominations, both artists have 2 to their name this year. Maybe listening to their songs below will help your decision?

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